Post by account_disabled on Jan 24, 2024 11:30:35 GMT 5
Carousels or carousels are a popular advertising format that allows you to take users to different pages from a single ad. This type of advertising may not work for all purposes or placements. Therefore, you need to carefully configure your campaign so that the carousel gallery does not disappear from the format options. Kristina Golovnya, marketer at Ringostat , will tell you how to set up a carousel on Facebook and what to consider when creating it. Reading time 12 minutes What is a Facebook carousel? Facebook Advertising - Gallery: Pros and Cons Benefits of Facebook Carousels Disadvantages of Facebook Circles Requirements for designing carousels on Facebook How to Make a Facebook Carousel Facebook Carousel Examples conclusions Kristina Golovnya , Marketing Specialist at Ringostat What is a Facebook carousel? A carousel gallery is an advertising format that displays multiple creatives leading to different pages.
It is Fax Lists also called “carousel”, by analogy with the English “carousel ad”. I mainly use this format on social networks: Facebook; Instagram; LinkedIn . Let's look at the features of circular galleries using the example of the most popular social network - Facebook. Facebook Advertising - Gallery: Pros and Cons Benefits of Facebook Carousels Promotion of a group of products. Products of the same brand will not compete in search results, but will complement each other in one message. In addition, you can promote the most effective cards to the first places, automatically optimizing the CTR of your ads. facebook carousel The ability to show one product from different angles. This is especially true for areas with complex products.
For example, game developers can show the application interface in detail and talk about several of its features at once. circular gallery on Facebook, Facebook carousel Storytelling. Comics, step-by-step instructions, the process of developing something, an example of using a product - any story will fit perfectly on the carousel. The main thing is that the story fits into 10 scenes. Example of recipe carousel advertising, facebook carousel Manufacturer of semi-finished potato products shows a recipe with its product Disadvantages of Facebook Circles Launching carousel advertising can be a challenging project for a newbie. It can be difficult to make even one good creative, but here we are talking about 2-10 pictures or videos. The same applies to other parts of the ad - you need to write and approve descriptions for each card and set up UTM tags for each link.
It is Fax Lists also called “carousel”, by analogy with the English “carousel ad”. I mainly use this format on social networks: Facebook; Instagram; LinkedIn . Let's look at the features of circular galleries using the example of the most popular social network - Facebook. Facebook Advertising - Gallery: Pros and Cons Benefits of Facebook Carousels Promotion of a group of products. Products of the same brand will not compete in search results, but will complement each other in one message. In addition, you can promote the most effective cards to the first places, automatically optimizing the CTR of your ads. facebook carousel The ability to show one product from different angles. This is especially true for areas with complex products.
For example, game developers can show the application interface in detail and talk about several of its features at once. circular gallery on Facebook, Facebook carousel Storytelling. Comics, step-by-step instructions, the process of developing something, an example of using a product - any story will fit perfectly on the carousel. The main thing is that the story fits into 10 scenes. Example of recipe carousel advertising, facebook carousel Manufacturer of semi-finished potato products shows a recipe with its product Disadvantages of Facebook Circles Launching carousel advertising can be a challenging project for a newbie. It can be difficult to make even one good creative, but here we are talking about 2-10 pictures or videos. The same applies to other parts of the ad - you need to write and approve descriptions for each card and set up UTM tags for each link.