Post by account_disabled on Dec 20, 2023 9:50:47 GMT 5
COWAY x BTS” creates a phenomenon of clean drinking water culture that is popular throughout the city, pushing COWAY Prepare to become a brand for Subscription water filters, winning the hearts of the new generation who love health. Coway (Thailand) Company Limited, the number 1 water filter and air purifier brand from Korea. A leader in innovative service products in the form of 'Subscribe' that comes with after-sales service through the brand vision of 'The Best Life Solution Company' to meet the needs of health-loving consumers who want comprehensive convenience exactly to the point. Bringing 7 young men of 'BTS', the world-famous boy band, as brand ambassadors with the 'COWAYxBTS' campaign, investing heavily in OOH media to target the new generation of consumers continuously. Until it became a Healthy Lifestyle trend, sending COWAY to prepare to become the number one subscript drinking water filter service brand in Thailand today. Mr. Park Chunyong, Managing Director of Coway (Thailand) Co., Ltd., said, “In the past year 2021, COWAY has fully launched a marketing campaign in Thailand to spread the culture of drinking clean water through the subscription-style water filter service. New that helps relieve the burden of maintenance for users 100% so that health-conscious consumers can consume clean drinking water uninterrupted.
We also have the world-class boy band BTS serve as brand ambassadors to create the COWAYxBTS Big Impact campaign through various public relations media in Thailand in order to reach the new generation and create a healthy lifestyle in COWAY model which has been highly successful and making today COWAY the number one brand of water filters and air purifiers. It has already WhatsApp Number List become a favorite of the new generation in Thailand. The company would like to thank Thai consumers for their excellent welcome to COWAY. And please promise that we will continue to develop and present good things to consumers in Thailand.” .com/img/a/ In 2021, COWAY aggressively entered the Thai market by recruiting 7 young men from the world-famous boy band 'BTS' to serve as brand ambassadors to create the COWAY x BTS campaign for out-of-box advertising. of Home greatly which includes billboards LED advertising signs Especially areas in electric train stations which create a buzz among consumers. Especially the young generation very much. and create further interest “Culture of drinking clean water without interruption” that turned out to be more effective than expected It is considered that COWAY is the one who has created a new culture of drinking clean water in Thailand. Through the Subscription water filter service, customers will receive more benefits and value.
Just pay a monthly fee that is appropriate for your usage. (As convenient as paying for a package to watch movies, listen to music, or play games) you will receive a high-efficiency water filter installed for use at home. And you don't have to remember when to change the filter because COWAY has experts or CODY to take care of cleaning the machine every 2 months and change the filter every 4 months, so customers can save more money. On average, the cost of drinking water for the whole house starts at only 17.7 baht per day. In addition, after 5 years, customers can still upgrade the product to a new model and receive special privileges with a lower subscription price or additional discounts. All of which there are no hidden costs. If there is a problem with the product, there will be an expert to take care of it at home. and change spare parts for free There are no additional costs. “For the operating strategy in Thailand in 2022, COWAY will continue to actively market. To promote the culture of drinking clean water without interruption to cover more provinces in the region.
We also have the world-class boy band BTS serve as brand ambassadors to create the COWAYxBTS Big Impact campaign through various public relations media in Thailand in order to reach the new generation and create a healthy lifestyle in COWAY model which has been highly successful and making today COWAY the number one brand of water filters and air purifiers. It has already WhatsApp Number List become a favorite of the new generation in Thailand. The company would like to thank Thai consumers for their excellent welcome to COWAY. And please promise that we will continue to develop and present good things to consumers in Thailand.” .com/img/a/ In 2021, COWAY aggressively entered the Thai market by recruiting 7 young men from the world-famous boy band 'BTS' to serve as brand ambassadors to create the COWAY x BTS campaign for out-of-box advertising. of Home greatly which includes billboards LED advertising signs Especially areas in electric train stations which create a buzz among consumers. Especially the young generation very much. and create further interest “Culture of drinking clean water without interruption” that turned out to be more effective than expected It is considered that COWAY is the one who has created a new culture of drinking clean water in Thailand. Through the Subscription water filter service, customers will receive more benefits and value.
Just pay a monthly fee that is appropriate for your usage. (As convenient as paying for a package to watch movies, listen to music, or play games) you will receive a high-efficiency water filter installed for use at home. And you don't have to remember when to change the filter because COWAY has experts or CODY to take care of cleaning the machine every 2 months and change the filter every 4 months, so customers can save more money. On average, the cost of drinking water for the whole house starts at only 17.7 baht per day. In addition, after 5 years, customers can still upgrade the product to a new model and receive special privileges with a lower subscription price or additional discounts. All of which there are no hidden costs. If there is a problem with the product, there will be an expert to take care of it at home. and change spare parts for free There are no additional costs. “For the operating strategy in Thailand in 2022, COWAY will continue to actively market. To promote the culture of drinking clean water without interruption to cover more provinces in the region.